Jesus, Mary and Joseph!

The news is that some groups consider this ad blasphemous. I think that is the least of its troubles. The blasphemy is the non-sequitur of the writing. Jesus was born because of the Census? He was born on a burro? And I thought it was because of the immaculate conception. But what do I know? Are all Christians familiar with the  Roman Census business? It was news to me, but then again, what do I know.
Still, it doesn't work as written:

This is how Jesus was born.
Joseph and Mary participated in the Census. Don't be afraid.   

Latino thinking in a nutshell: I participate in the Census, I get crucified like Jesus. Thanks, but no thanks.
Am I nuts or the entire Jesus situation just adds to the feeling of fear and persecution?
If this is the best that the National Association of Elected Latino Leaders can come up with, perhaps we need to elect us a new set of Latino leaders.
I am surprised the Census bureau approved of this. I worked for the Census recently. I can tell you there are hundreds of eyes scrutinizing every word related to the Census.
I can't fathom what happened.